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La Cumbre Presentation -- 1998
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Again, proximity plays a key role in the new-to-market phenomena. Near-haul Venezuela has a dwindling number of first time travelers while farther-flung Argentina and Brazil saw some growth in 1997.
Chart 14 -- Share of First Time Air Travelers from Key South American Markets to the U.S.

Share of First Time Air Travelers from Key South American Markets to the U.S.

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