| Market Profile: Switzerland |
| Swiss Arrivals to the U.S. |
|
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|
TRENDS IN ARRIVALS (in thousands) |
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|
Year |
1991 |
1992 |
1993 |
1994 |
1995 |
1996 |
1997 |
% Change 1997/1991 |
|
Arrivals |
305 |
322 |
342 |
349 |
397 |
417 |
410 |
34% |
|
% Change |
n/a |
6% |
6% |
2% |
14% |
5% |
-2% |
|
|
TRENDS IN RECEIPTS* (in millions) |
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|
Year |
1991 |
1992 |
1993 |
1994 |
1995 |
1996r |
1997 |
% Change 1997/1991 |
|
Receipts |
n/a |
$1,190 |
$1,265 |
$1,202 |
$1,252 |
$1,363 |
$1,124 |
-6% |
|
% Change |
n/a |
n/a |
6% |
-5% |
4% |
9% |
-18% |
|
|
SWISS VISITATION ESTIMATES (Market Share & Volume in thousands) |
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|
VISITATION TO THE STATES |
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|
Market Share 1997 |
Volume 1997 |
Market Share 1996 |
Volume 1996 |
|
|
California |
34.3% |
141 |
30.2% |
126 |
|
New York |
27.0% |
111 |
36.4% |
152 |
|
Florida |
22.1% |
91 |
25.0% |
104 |
|
Nevada |
15.3% |
63 |
12.5% |
52 |
|
VISITATION TO THE CITIES |
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|
Market Share 1997 |
Volume 1997 |
Market Share 1996 |
Volume 1996 |
|
|
New York City |
26.4% |
108 |
35.7% |
149 |
|
Los Angeles |
20.9% |
86 |
17.6% |
73 |
|
San Francisco |
15.8% |
65 |
15.3% |
64 |
|
Las Vegas |
14.9% |
61 |
** |
** |
|
Orlando |
12.1% |
50 |
** |
** |
|
Miami |
11.2% |
46 |
** |
** |
|
SELECTED TRAVELER CHARACTERISTICS (by Percentage Point Change) |
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|
1997 |
1996 |
% Point Change |
|
|
Purpose of Trip: (multiple response) |
|||
|
Vacation / Holiday |
61% |
66% |
-4 |
|
Business |
38% |
34% |
4 |
|
Visit Friends and Relatives |
33% |
34% |
-1 |
|
Attend Convention |
10% |
10% |
0 |
|
Prepaid Package |
12% |
13% |
-1 |
|
First International Trip |
13% |
15% |
-2 |
|
Transportation Types Used in U.S.: (multiple response) |
|||
|
Rented Automobile |
47% |
43% |
4 |
|
Airline in U.S. |
34% |
31% |
3 |
|
Private Automobile |
23% |
24% |
-1 |
|
Rail between Cities |
16% |
15% |
0 |
|
Bus between Cities |
5% |
7% |
-3 |
|
SELECTED TRAVELER CHARACTERISTICS (by Percent Change) |
|||
|
1997 |
1996 |
% Change |
|
|
Average Length of Stay in U.S. (nights) |
19.2 |
15.9 |
21% |
|
Daily Visitor Spending in U.S. |
$104 |
$121 |
-14% |
|
Average Number of States Visited |
2.0 |
1.9 |
5% |
| Notes: | |||
| * | Excluding passenger fare receipts/exports. | ||
| ** | Not displayed due to low respondent base for this survey year. | ||
| n/a | Information not available. | ||
| r | Revised. | ||
|
Sources:
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|
| Publication Date: | October 1998 |