| 1996 PROFILE OF U.S. RESIDENT TRAVELERS VISITING OVERSEAS DESTINATIONS - OUTBOUND REPORTED FROM: SURVEY OF INTERNATIONAL AIR TRAVELERS (IFS) |
(2 of 8 pages)
| U.S. RESIDENT TRAVELER CHARACTERISTICS: | ALL U.S. TRAVELERS | FOR LEISURE & VFR |
FOR BUSINESS & CONVENTION. |
| Total Number of Travelers** = | 19,786,000 | 15,077,000 | 7,519,000 |
| Advance Trip Decision: | |||
| Average Number of Days | 77.0 | 88.6 | 47.0 |
| Median Number of Days | 45.0 | 60.0 | 30.0 |
| Advance Airline Reservation: | |||
| Average Number of Days | 44.9 | 52.6 | 25.9 |
| Median Number of Days | 30.0 | 30.0 | 15.0 |
| Means of Booking Trip: | |||
| Travel Agent | 65% | 66% | 63% |
| Airline Directly | 17% | 20% | 13% |
| Company Travel Department | 10% | 5% | 22% |
| Tour Operator | 4% | 5% | 1% |
| Information Sources*: | |||
| Travel Agency | 62% | 62% | 62% |
| Airline | 21% | 23% | 18% |
| Friends, Relatives | 17% | 20% | 7% |
| Company Travel Dept. | 10% | 5% | 22% |
| Travel Guides/Timetables | 7% | 8% | 4% |
| Tour Company | 5% | 7% | 2% |
| Newspapers/Magazines | 4% | 5% | 2% |
| Personal Computer | 4% | 5% | 4% |
| Use of Pre-Paid Package: | |||
| Yes | 15% | 19% | 4% |
| No | 85% | 81% | 96% |
* Multiple Response.
** NOTE: Percentages listed in this profile can be converted into estimated numbers by multiplying the percentage by 19,786,000 (total U.S. Residents visiting overseas destinations), 15,077,000 (Leisure & Visit Friends/Relatives), and 7,519,000 (Business & Convention).