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Date: Wed, 08 Dec 2004
From: TInews Announcement <announce@tinet.ita.doc.gov>
To: TInews Announcement <tiannounce@tinet.ita.doc.gov>
Subject: Promote your destination in the rapidly growing Australian travel market without leaving your office

=== TINEWS ===================================

December 8, 2004

Contact: Office of Travel and Tourism Industries
E-mail: otti@trade.gov
Web: http://tinet.ita.doc.gov
Phone: (202) 482-0140, Fax: (202) 482-2887

Promote your destination in the rapidly growing Australian travel market without leaving your office

Make sure your destination/business is capturing its share of the seventh largest overseas market to the U.S. – Take part in the 2005 See America Seminars in Australia.

A consistently high-performing market, Australia is having a particularly banner year, with 32 percent growth in the first eight months of 2004. The U.S. ranks as the leading long-haul destination for Australian travelers; the average traveler from “down-under” stays 23 days in the U.S., and is a high-spending visitor.

The See America Seminars are a major event on the Australian travel industry calendar, bringing together over 1000 travel agents in Sydney, Melbourne, and Brisbane in February and March 2005. The Seminars are organized by the Visit USA Organization, Australia, the official Visit USA Committee, and take place in Sydney on February 28, Brisbane on March 1, and Melbourne March 2.

There are two ways for you to participate in these Seminars: fly to Australia to exhibit; or participate in a U.S. Commercial Service Literature Distribution Booth.

If you’re unable to make the trip, the U.S. Commercial Service in Australia’s Literature Distribution Booth at the seminars can provide you an effective and cost-effective opportunity to be promoted at this highly successful event. All you need to do is forward brochures (via U.S. domestic mail) and payment, and the U.S. Commercial Service will take care of the rest by promoting your destination or business in all three cities for only $650. The Commercial Service will present your material to Australian travel professionals and pass leads directly to you for follow-up. Please visit http://www.buyusa.gov/hawaii/33.html for more information and on-line registration.

If you are interested in participating in the U.S. Commercial Service Literature Distribution Booth at the 2005 See America Seminars, please contact:

Paul Tambakis, Director of our Honolulu Export Assistance Center, at 808-522-8041.
E-mail: Paul.Tambakis@mail.doc.gov

For information on exhibiting in-person at this leading Australian tourism industry event, please visit: http://www.visitusa.org.au/visitusa/default.asp, or contact Barry Shipplock of Visit USA at barry@cameo.net.au.

To see the Commercial Service website dedicated to the Seminars:
http://www.buyusa.gov/australia/en/visitusa.html

More Research:
The Office of Travel and Tourism Industries invites you to visit our website and explore our resources available on Australia:

Australia Outreach Page
https://travel.trade.gov/outreachpages/inbound.country_in_oceania.australia.html

Australian Market Profile
https://travel.trade.gov/view/f-2003-140-001/index.html

Forecast
https://travel.trade.gov/view/f-2000-99-001/index.html

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Office of Travel and Tourism Industries, International Trade Administration
U.S. Department of Commerce, Room 7025
Washington, D.C. 20230
(202) 482-0140, fax: (202) 482-2887
e-mail: otti@trade.gov

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