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TI News: An information service from Office of Travel & Tourism Industries (OTTI)
February 26, 2009
GERMAN TRAVEL TO THE UNITED STATES – CAN IT BUCK THE TREND?
Despite global economic conditions, German tour operators report (as of October/November 2008) that bookings for their winter catalog were up four to nine percent. Actual German arrivals to the United States in October/November 2008 totaled 294,292, up nearly 12 percent compared to the same period 2007.
A strong majority (64 percent) of German operators also projected an increase of four to nine percent in bookings in the first quarter 2009, compared to the same period in 2008.
An updated German Travel Trade Barometer 1 (survey collection in January/February 2009) will soon be released. This Barometer will report year-end 2008 bookings along with projected bookings through the first half of 2009. Given the continued global economic slowdown, it will be interesting to see if advanced bookings to the United States hold in 2009.
BACKGROUD AND SOURCE:
Travel Market Insights (www.travelmi.com) conducts the German Travel Trade Barometer in conjunction with the U.S. Travel Association. The U.S. Department of Commerce, Office of Travel and Tourism Industries, is a sponsor and developed the barometer program. The Barometer program is conducted with support from the U.S. Commercial Service – Germany and the Visit USA Committee Germany.
The Travel Trade Barometer survey is conducted on a quarterly basis in Germany, the United Kingdom, Canada, and Mexico and is available through subscription. Additional information on bookings, motivators, and deterrents for travel to the United States are included in reports sent to subscribers. Specific destination data is also available.
For more information on the Travel Barometer Program, please visit http://tinet.ita.doc.gov/research/programs/barometer/index.html
U.S. Department of Commerce, International Trade Administration
1 The German Travel Trade Barometer is a qualitative survey designed to collect input from active German Tour operators. The German Travel Trade Barometer is a U.S. Travel Association sponsored program in partnership with the U.S. Department of Commerce, and Travel Market Insights.